Future Fundraising Now

What this blog is about
The future of fundraising is not about social media, online video, or SEM. It's not about any technology, medium, or technique. It's about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It's already here.

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About the blogger
Jeff Brooks, creative director at TrueSense Marketing, has been serving the nonprofit community for more than 20 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you'll join him in that opinion. You can reach him at jeff.brooks [at] truesense [dot] com. More.

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Instead of talking at donors, TrueSense is proving it's smarter to listen. Asking donors how they prefer to give. Because we’re about creating relationships and building trust and communicating honestly and powerfully. One to one. Want to talk fundraising? Drop me a line.

Blogroll

The Agitator
Brands Create Customers
Church Giving Matters
Connection Café
Conor's Fundraising Blog
Damn, I Wish I'd Thought of That!
Direct Creative Blog
Duck Call
For Impact
Fundraising Detective
Getting Attention
Get Fully Funded Blog
Gift Hub
Give and Take
Have Fun • Do Good
Joanne's Nonprofits Blog
Jonathon Grapsas' blog
Katya's Nonprofit Marketing Blog
Kivi's Nonprofit Marketing Guide
Make Marketing History
Neuromarketing
Prospecting
Queer Ideas
Sasha Dichter's Blog
Scribbly Bark
Seth Godin's Blog
smArts & Culture
Tactical Philanthropy
Water Words That Work