Ouch! The worst landing page ever

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02 December 2014

Ouch! The worst landing page ever

Want to see a truly bad landing page? Go to the LeadPages Blog post, See The Worst Landing Page Ever Created.

You'll want to see the examples, but here are ten things wrong with this worst landing page ever created:

Left-Aligned Opt-In Box
Videos/Images Not Loading
Ignoring Design Space Dimensions
Too Many Calls to Action
Too Much Information
Bad Copy
Distracting Design
"Taking Page" (pages that have an opt-in form in plain sight.
Bad Testimonials (boring or vague)
Slow Loading Time

If you're making these mistakes on your fundraising landing pages, it's costing you. Landing pages are among the most important elements of almost every fundraising program. Don't let them be bad!

Posted by Jeff Brooks on 02 December 2014 at 08:33 | Permalink

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The future of fundraising is not about social media, online video, or SEM. It's not about any technology, medium, or technique. It's about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It's already here. More.

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Jeff Brooks has been serving the nonprofit community for more than 30 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you'll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com. More.

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