Are you ready for the biggest online giving day of the year? It's December 31. You can't afford to let it slide!
Here's some help from Techsoup on how to get ready, at 7 Steps to Get Ready for Year-End Online Giving:
- Plan Ahead for Messaging
- Think Multichannel
- Craft Your Year-end Message
- Prepare Your Website
- Go Mobile with Email
- Make It Social
- Measure Everything You Can
The days of taking the week between Christmas and New Year are over for most fundraisers. But even more important, now is the time to get ready for that crazy surge of online giving!