4 steps to superb writing

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19 July 2021

4 steps to superb writing

Here's a great 4-step guide to the writing process from Ann Handley:

The Ugly First Draft. Barf it up! Get it out!
The chainsaw edit. Move the big chunks around on dollies and hand-trucks. Is it starting to take shape?
Surgical-tool edit. Finer editing. Each word must earn its keep.
Read it out loud. Does it sound like writing? If so, revisit #3. Repeat.

This works. You may have to repeat #3 a few times -- I do.

Posted by Jeff Brooks on 19 July 2021 at 08:00 | Permalink

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The future of fundraising is not about social media, online video, or SEM. It's not about any technology, medium, or technique. It's about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It's already here. More.

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Jeff Brooks has been serving the nonprofit community for more than 30 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you'll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com. More.

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I'm a Fundraisingologist at Moceanic, the company that can help you transform the way you do fundraising through one-on-one coaching or membership in The Fundraisingology Lab. Find out what we can do for you and with you!

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19 July 2021